NovoIntelligent Pricing Platform

Turn your costs into highly profitable prices.

Markupfy absorbs every business cost into a single indicator so you can price with confidence, protect profitability and decide with strategy. Track your financial health and break-even point and know exactly how much you profit on each sale, no guesswork, simply and quickly.

Try 7 days free

Card required · Nothing charged for 7 days · Cancel in one click

markupfy.com.br/dashboard
Markupfy dashboard showing revenue, costs, net profit, break-even point and the month's Financial Health indicator
Features

Every feature solves a money problem

From the Monthly RaioX to strategic insights — a complete platform for those who want to grow profitably.

Know exactly how healthy your business is.

Monthly RaioX

Enter revenue, costs and expenses. The system automatically calculates your Pricing Factor, Financial Health and Break-Even Point.

Never sell below your ideal margin again.

Price Simulator

Calculate the ideal price of each product considering your entire financial structure. See the Break-Even Price and suggested price in seconds.

Test decisions before risking money.

Strategy Lab

Simulate raising prices, cutting costs or changing expenses and see the impact on your financial health — before it hits the price tag.

Find out which products make money and which drain your cash.

My Products

Price your whole catalog at once, with Break-Even and suggested prices calculated from your real Pricing Factor.

Decide with numbers, not guesswork.

Dashboard + Insights

Visual KPIs, Financial Health trends, pricing gaps and automatic insights from the last 36 months on a single screen.

Manage your entire portfolio in one place.

Multi-company & Team

Run multiple companies with fully isolated data and invite your team with different access levels. Unlimited users.

A regular calculator just does math.
Markupfy protects your cash flow!

Markupfy combines your fixed costs, variable costs and taxes so you do not sell at a loss without noticing. And the return does not come from one isolated fix: it is the whole — prices reviewed, loss-making products identified and decisions tested before they turn into losses.

Look inside

Take a look at what we have for you.

Every screen below shows purely illustrative data — try it with your own real numbers and prepare to be surprised!

Swipe sideways: each area has more than one screen.

markupfy.com.br/dashboard
Monthly RaioX screen listing the recorded months, each with revenue, net profit and its financial health band
July opened in the Monthly RaioX, showing each cost's weight on revenue and the Financial Health scale

One entry per month with revenue, costs, tax and commercial expense. Each month closes with its own result and the health band for the period.

markupfy.com.br/dashboard
Price Simulator flagging an operating loss because the sale price is below the break-even point
Price Simulator with the sale price at the desired margin and still below the competitor's price
Price Simulator warning that the sale price is well above the competitor's price

Selling at US$ 16.50, below the US$ 17.86 break-even price: that is US$ 1.36 lost on every unit. The app warns you right away, not at month's end.

markupfy.com.br/dashboard
Strategic Lab screen listing the period's strategies with the outcome of each target
A strategy opened in the Strategic Lab, with the diagnosis and the comparison between projected and actual figures

The period's strategies with the verdict on each one: target hit or missed, and by how much.

markupfy.com.br/dashboard
My Products screen listing the items and marking profit, break-even or loss on each one
A product opened in My Products, showing current values, break-even price, suggested price and profit per unit

Every item with its cost, sale price and break-even price — and the label that matters: profit, break-even or loss.

In the palm of your hand

The same account, from your phone

Not a stripped-down version: it is the whole app fitted to a small screen. You can check the month's health while queueing at the bank and price a product with the supplier standing in front of you.

Markupfy's Financial Health card, with the pointer in the Healthy band
Markupfy dashboard on a phone, with the month's indicators stacked
Who Markupfy is for

From your business to your clients' portfolio

From the solo entrepreneur to multiple companies — if you set prices, Markupfy works for you.

Accounting Firms

Become your client's partner: track their whole portfolio with shared management and offer pricing advisory.

Financial BPO

Centralize the financial health of every client and deliver far more value in your service.

Financial Consultancies

Base every recommendation on real numbers and financial impact — not guesswork.

Franchisors & Franchises

Standardize pricing and track the financial health of every unit in one place.

Retail & E-commerce

Price accounting for shipping, marketplace fees and taxes, with the right margin on every sale.

Industry & Services

From cost to price tag: the ideal price for each product or service, with your real cost structure.

Reach

Ready for what comes next

Tax reform, operating in more than one country, a team in another language — Markupfy was built for that from day one.

Ready for VAT

The value-added tax rate goes straight into the price calculation. In Brazil it covers CBS and IBS from the tax reform; in Latin America, the VAT already in place today.

3 languages

Portuguese, English and Spanish — not just the website, but the day-to-day screens and the reports. Each team member picks their own.

12 countries served

Brazil, the United States, Latin America and Portuguese-speaking countries. Each company operates in its own currency, and the subscription is billed in reais or dollars.

How it works

Get started in 3 simple steps

01

Create your account

Quick sign-up with email or Google. Enter your company details, add your card and start the 7-day trial — nothing is charged during that period.

CADASTRO

Criar conta
02

Log your monthly RaioX

Enter revenue, fixed and variable costs and selling expenses. The system automatically calculates your Pricing Factor, Financial Health and Break-Even Point.

RAIOX MAIO/26

Faturamento

R$ 88.0k

Custo Fixo

R$ 25.0k

03

Decide with intelligence

Access insights, simulate scenarios in the Lab and find the ideal price of each product — before it hits the tag.

INSIGHT

Seu preço médio está 12% abaixo do ideal.

Lucro potencial+R$ 8.4k
Economic value

What does the wrong price cost you?

Most businesses find out too late. Markupfy measures the financial impact before the decision is made.

Earns

Prices calculated on your real cost structure — every sale carries the right margin.

Protects

Alerts you when a price falls below break-even. You stop selling in the red without noticing.

Recovers

Shows the margin slipping away today, product by product. Money that was already yours.

Saves

Simulates the effect of costs and purchases before you spend. Avoids the decision that drains your cash.

Builds loyalty

For firms: become your client's partner with shared management — and turn that into your own advisory service.

Pricing

Choose the ideal capacity for your business

Every plan includes the full platform.
The only difference is how many companies you manage.
The larger the portfolio, the lower the cost per company.
Markupfy is not measured by its cost — it is measured by the return!

Loading plans…
FAQ

Everything you need to know

Still have a question? Talk to us.

It's a divisor markup calculated with a methodology of Markupfy's own. Unlike the traditional calculation, the formula balances the company's cost absorption in a way that fits the current scenario of the business. All values are consolidated, and the result is a balanced number that protects your cash flow without pricing you out of the sale. The math stays simple: Break-Even Price = Cost ÷ Pricing Factor. Above the Break-Even Price, every dollar is profit!
Get in touch

Still have a question?

Write to us and we'll reply to your email. If you're already a customer, the fastest route is the Feedback menu inside the app.

Prefer email? Write to contato@markupfy.com.br